Bvlgari has opened its first Kolkata boutique at Quest Mall, expanding its India retail network to four boutiques and introducing jewellery, watches and accessories to the eastern market.

LIMIRA has entered India’s jewellery market with three lab-grown diamond collections, offering gender-neutral designs in 9KT and 14KT gold through a digital-first retail model.

Limelight Lab Grown Diamonds has expanded its Mumbai retail network with a new mono-brand store in Kalyan, taking its store count in the city to eight.

The new bridal jewellery collection is anchored by the campaign ‘One Wedding. Many Stories’, bringing regional traditions into a contemporary wedding wardrobe

The new design house is entering the category with 925 sterling silver and a design-led proposition aimed at making premium jewellery part of everyday dressing.

GRT Jewellers has agreed to acquire 74.12% of listed retailer Tribhovandas Bhimji Zaveri for Rs 1,033.71 crore, taking control of the 162-year-old brand and expanding its pan-India retail footprint.

Keemti Jewels has opened its third Delhi-NCR store in Gurgaon in August 2026, taking its India retail network to 11 stores as the lab-grown diamond brand expands nationwide.

Indriya from Aditya Birla Jewellery has appointed actor Krithi Shetty as brand ambassador for Andhra Pradesh, Telangana and Karnataka, launching its Varalakshmi campaign ahead of the festive season.

Aurya Diamonds has opened a new experiential retail store in Koramangala, Bengaluru, expanding its physical presence with a customer-focused format centred on lab-grown diamond jewellery and transparent shopping experiences.

Founded by Pooja Duggal, Escape Privé has launched in India with a portfolio of laboratory-grown diamond jewellery in real gold, targeting consumers seeking ethically sourced and travel-friendly designs.

India’s platinum jewellery demand increased 4% in 2025 despite economic headwinds and elevated gold prices, driven by wedding jewellery, men’s jewellery and retailer expansion, according to Platinum Guild International.

As India raises gold import duty from 6% to 15% amid economic pressure and a weakening rupee, the jewellery industry is preparing for higher prices, evolving demand, and possible market disruption, discovers Khursheed Mistry.

India's listed jewellers have posted their best March quarter on record. Strip out a 79% rise in the gold price, and a quieter, more uncomfortable picture emerges — one the unorganized trade and several regional listings have already started to live with.

De Beers Group, GJEPC and JioStar have launched a natural diamond promotion campaign during India’s cricket season, integrating jewellery styling, player-led storytelling and branded segments to strengthen consumer engagement.